The Honest Peach
Erin from Hello Rising Tide and I teamed up on this project to provide Alyson of The Honest Peach with a brand refresh and website refresh. I worked with Alyson on the branding front and getting her a brand identity that would gear towards supporting moms through motherhood. She really wanted her branding to be simple but strong and powerful and on the feminine side. Alyson is not only a psychotherapist but a mom of two who understands the day to day struggles that moms experience. She offers 1:1 coaching, group coaching, and an online course to help support her clients in the best possible way.
Branding completed by Timberline Design.
Website completed by Hello Rising Tide.
Scope of Work
Brand Refresh
Website Refresh
Vibe
Honest / Community / Supportive
Behind the Brand
The Goal
Create a supportive and safe place for moms in this modern world to get the resourceful help and support they need and want.
The Approach
Having a modern but light color palette to create a modern strong motherhood vibe. We still kept the peach concept from the original logo but modernized it for the branding so it was recognizable.
The Result
It’s inviting to moms who are looking for the support and community they have been looking for. Her branding now stands out on social media and elsewhere to moms around the US. She provides a safe place for them to embrace motherhood in a way that feels authentic.
